Digital Marketing Diploma Course

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Duration Months
Module Covered
2351 +
4896 +
Students Enrolled

Overview Of Digital Marketing Diploma Course

Hue N Rig Institute of Art & Design provides training for Master in Digital Marketing Course in Mumbai. In this Master in Digital Marketing course you will get complete knowledge marketing strategies, brand promotion, content development, types of promotion, lead generation, remarketing, sales funnel as well as monitoring them in goggle analytics as well. In this Master in Digital Marketing Training you will also learn about advertising delivered through digital channels such as search engines, websites, social media, email, youtube and mobile apps. Students can attend this Master in Digital Marketing classes in Mumbai both online and offline classroom training. So if you want to build your career in Master in Digital Marketing, Hue N Rig Institute of Art & Design is best platform to get enroll.

What will you learn from this course?

Key features of the course

Why Learn Digital Marketing Diploma Course From Hue N Rig?

Affordable & Flexible Fees Structure

All Certified Training Program

10+ Years Experienced Trainers

Practical & Conceptual Training

Regular Assignments & Monitoring

Modern techniques of learning

Interactive Group Discussion Session

Q & A Problem Solving Session

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Hue N Rig Official App

Hue N Rig free app is where you will be provided free content, progress management, assignments etc.

Content & Learning Material

Free content like videos, notes and assessments will be provided to students to make them understand the subject better.

Graphic Design With Canva

Learn graphic design with Canva and stop depending on graphic designer

Practice Files

Students will be regularly provided with projects filers of the topics taught so that they can practice at home to master there skills.

Portfolio & Resume Building Lectures

After completion of course will personally guide students to build work portfolio and resume for future jobs and projects opportunities.

Case Study

Students will be provided with case study so that they can understand subject better.

Confident Building Sessions

How to confidently talk to the client and crack the deal. Understanding client's requirements and reply them like professionals.

Practice on Live Projects

We will be providing live projects to students to make them understand industrial standards of designing and workflow.


Benefits after completing Digital Marketing Diploma Course Training from Hue N Rig Institute Of Art & Design

  • 100% creative growth
  • Developing vision with creative perspective.
  • Clearing job interview
  • No more wasting time or money seeking other courses.
  • Growing your own business.
  • Building your own start-up company
  • You can be a professional freelancer

Digital Marketing Diploma Course Training Software

  • Software
  • Training
  • Certification
  • Panels
  • Dashboards
  • Applications 
  • Canva 
  • Portals
  • Management Tools

Hue N Rig Institute of Art & Design provides classroom training For Master Graphic Designing Course

Offline Classroom Practical Training 
Where students will be provided training by faculty inside a classroom.

    • It will be a face to face direct training.
    • Training will be conducted in batch.
    • You can directly interact with faculty in classroom for any queries.

Lecture types covered for this course will be in

  • Software Technical 
  • Theoretical
  • Practical
  • Conceptual 
  • Project Based Training
  • A professional certificated will be provided to the students after successfully completion of the course.
  • Students should submit there projects and get it approved from the faculty.
  • Within 15 Days of submission of project, institute will issue the certificate under name of student enrolled

Digital Marketing Diploma Course Module
(40 Modules)

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Marketing Concepts

  • Marketing Fundamental & Landing page Insights
  • Theoretical lectures with presentation
  • Landing Page will be live practical overview lecture.

Intro To SEO

  • Introduction to SEO & Content writing
  • How seo works
  • Types of SEO
  • In Depth of On page seo
  • In Depth of Off page seo
  • In Depth of Technical seo
  • Site Map
  • Robot txt
  • Bots and Crawlers operation
  • Image, Text, Video Optimization
  • Metga tag
  • Title, Description, Content SEO
  • Url insights
  • Inboud vs Outbound
  • Follow vs No Follow Link
  • Link Juice
  • Local SEO
  • Keyword
  • Blog SEO
  • Backlink generation

Writing Content & Blogs

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  • Linking Mail and contact info to GMB
  • Intro to Google My Business
  • Completing the profile
  • Adding list
  • Verifying the listing

Google Ads P1

  • Introduction to google ads
  • What is google ads & types of google ads
  • Creating & setting up google ad account
  • Understanding ctr
  • Introduction to google ads auction, quality score ad relevance, ad rank & its calculation
  • Understanding quality score & related matrices in google ads
  • Understanding landing page quality
  • What is gsn & gdn?
  • Search ads
  • Network settings
  • Location targeting
  • Concept of daily budget
  • Bid strategy (clicks)
  • Introduction to dynamic search ads
  • Introduction of keyword
  • Types of keyword
  • Negative keyword
  • Ad structure
  • Display ads
  • Introduction to google display ads
  • Basic overview of display ad campaign
  • Targeting options in display ads
  • Frequency capping settings
  • Content exclusion settings
  • Viewable cpm & ecpc bidding
  • Creating the banner ad
  • Creating gmail display campaigns

Google Ads P2

  • Remarketing in google ads
  • Introduction to remarketing
  • Linking google analytics & google ads
  • Creating audiences in google analytics
  • Creating goals in analytics & importing to google ads
  • Conversions & tracking using google ads
  • Attribution models
  • Creating remarketing list search ads
  • Creating display ads for remarketing
  • Youtube ads / video ads
  • Introduction to video ads
  • Types of video ads
  • Linking google ads account & youtube channel
  • Creating youtube in-stream ad
  • Creating video discovery ads
  • Ad sequencing video ads
  • Video ad cpv in-stream placement targeting
  • Remarketing - showing display ads
  • Outstream video ad campaigns
  • Keyword | captions | tags | title | description

Google Ads P3

  • Video metrics
  • Youtube remarketing
  • App install google ads
  • Connecting google ads account with google play
  • Importing conversions from firebase console into google ads
  • App install campaigns
  • Monitoring campaign

Google Ads P4

  • Google ads - shopping campaigns
  • Introduction to google shopping ads
  • Integrating google merchant with website
  • Intro to feed & creating feed using plugin
  • Uploading the feed to google merchant center               
  • Integrating google merchant with google ads
  • E-commerce setup & configuration
  • Setting up dynamic remarketing campaigns
  • Creating shopping campaign
  • About call only ads
  • Conversion for call only campaigns
  • Call only campaigns
  • Reporting in google ads
  • Reports & dashboards in google ads
  • Creating reports in google ads
  • Creating dashboards in google ads

Canva Design

  • Intro To Canva Dashboard
  • Interface
  • Project Setting
  • Folder Management
  • Exploring Templates
  • Export Format
  • Understanding Search Panel
  • Intro to Elements of Canva
  • Line Shapes
  • Text 
  • Graphic
  • Photos
  • Cropping & Resize Photos
  • Frames
  • Borders
  • Colors 
  • Filters
  • Effects
  • Cutouts
  • Png vs Jpeg
  • Modifying template as per our need
  • Custom Uploads
  • Design for Social media 
  • Design for posts
  • Design for festival
  • Design for YouTube thumbnail
  • Design Flyer

YouTube Marketing

  • Introduction to youtube marketing
  • Why youtube channel
  • Channel types
  • Choosing your channel category
  • Creating channel
  • Gmail login
  • Basic channel info
  • Channel art & Profile pic
  • Channel trailer
  • Linking accounts
  • Favourite channel
  • Channel verification
  • Basic settings
  • General settings
  • Branding
  • Feature eligibility
  • Upload defaults
  • Permission
  • Community
  • Advance settings
  • Channel advance settings
  • Other settings
  • Billing & payments
  • Privacy policy
  • Upload your first video
  • Video export information
  • Video upload type
  • Seo friendly keywords
  • Title, Description, Tag, Thumbnail
  • I button, End screen,
  • Recommendation channel
  • Customizing channel layout
  • Dashboard
  • Video playlist
  • Audio library
  • Comment settings
  • Transcription
  • Monetization page
  • Analytics
  • Use of analytics
  • Analytics dashboard overview

Instagram Marketing

  • Introduction to instagram marketing
  • Creating instagram powert account
  • Optimizing your instagram account
  • Types of instagram accounts
  • Creating the perfect instagram handle
  • Choosing your instagram name & display picture
  • Perfecting your instagram display picture
  • Crafting your instagram bio
  • Creating your instagram account cta
  • Strategy for instagram content
  • Theme and purpose of your content
  • Types of content
  • Creating content
  • Best times to post on instagram
  • Key concepts for instagram content
  • Image authority
  • Instagram engagement strategy
  • Increasing engagement
  • Hashtags and tags
  • Instagram captions
  • Content stacking
  • Influencers
  • Influencer marketing and shoutouts
  • Introduction to influencer marketing
  • Shoutouts & types of shoutouts
  • Connecting and reaching out to influencers
  • Shoutout content
  • Shoutout strategies
  • Running instagram ads
  • Introduction to instagram ads
  • The power of ig ads
  • Types of instagram ads (stories vs feed)
  • Structuring ads
  • Tracking ads
  • Exploring more instagram features
  • Instagram additional growth tools and features
  • Getting verified
  • Igtv
  • Instagram live
  • Monetizing your audience
  • Monetizing your instagram account
  • Making money from instagram shoutouts
  • Selling products and services on instagram

Facebook Marketing P1

  • Introduction to facebook
  • What is facebook
  • Why facebook is needed
  • Create facebook account
  • Create facebook page
  • Account vs page
  • Claim your url
  • Setting up your page
  • Filling necessary info
  • Profile picture
  • Cover page
  • About page
  • Contact info
  • Call to action
  • Service category
  • Upload photos videos
  • Create first Facebook ads
  • Facebook ads funnel
  • Steps to create facebook ads
  • Advanced facebook ad targeting
  • Budgets, bidding & schedules for facebook ads
  • Facebook split testing guide
  • Ad sets and its structure
  • Budgets optimization
  • 70%-20%-10% post engagement ads strategy
  • Facebook campaign strategy

Facebook Marketing P2

  • What is Facebook pixel
  • What is facebook pixel
  • Installing facebook pixel
  • Standar pixel
  • Conversion pixel
  • Facebook audiences
  • Types of facebook ads
  • Lead generation ads
  • Conversion ads
  • Use the facebook pixel for remarketing/retargeting ads
  • Run instagram ads on facebook
  • Local business ads on facebook
  • Message ads
  • Messenger chat bots
  • Facebook offers ads
  • Call to action (call ads)
  • Facebook live
  • Facebook engagement
  • Facebook comments
  • Facebook engagement
  • Facebook likes
  • Facebook videos & views
  • Facebook images
  • Create a viral video
  • Facebook algorithm

Social media posting management

Facebook Marketing P3

  • Facebook reporting & insights
  • What is ad relevance & how to increase it
  • Facebook tracking & reporting
  • Facebook insights
  • Audience insights
  • Upscale your ads
  • Create trending ads
  • Business manager
  • How to get marketing clients
  • Case study example
  • How to get access to a client's facebook page and ad account
  • Pages in business manager
  • Ad accounts in business manager
  • Types of page roles in facebook
  • Adding team to pages with page roles

Email Marketing

  • Introduction to e-mail Marketing
  • Email collecting sources
  • What is Lead Magnet?
  • About email marketing Analytics
  • How to improve E-mail open rate
  • What can be different email templates?
  • Introduction to Mail Chimp
  • Adding Subscribers to Audiences in Mail Chimp

WhatsApp Marketing

  • Introduction to whatsapp marketing
  • Type of whatsapp account
  • Setting up whatsapp business account
  • Labels in whatsapp
  • Auto reply in whatsapp
  • Create basic marketing template in whatsapp
  • Type of marketing template in whatsapp
  • Design matter short vs long
  • Creating gallery in whatsApp

Canva Design

Management Tools

Marketing Fundamental

Google My Business

E- Business Card

Keyword Management

Google Adword


Content Management


Google Analytics

Google Tag Manager

Google Search Console

Facebook Marketing

Instagram Marketing


LinkedIn (Basic)

Whatsapp Marketing

Email Marketing

Sms Marketing

Based on 120 reviews.
My name is Sandeep Rahate and I am an interior designing student. My overall experience with my designer course is very satisfying. My "Autocad" and "Photoshop" classes were very good. Online and offline classes experience was also very good. They give attension to each and every student. I am satisfised by the way the teach
Jayesh Unnithan
Jayesh Unnithan
I had a great time doing graphic designing course and everyone involved in the Hue&Rig institute has made it a great experience. I look forward doing more courses with you guys in the future and have been recommending you to everyone I know. Thank you
Shivani Kadam
Shivani Kadam
I am a student of hue n rig. I have just completed one month in online classes.all of you are also getting our support in online classes.thanks for your support sir n miss
Mr Lopes
Mr Lopes
Hue n rigs have great teachers and guides who are available 24 x7 for any help. I have learnt a great deal from the graphic design ing course, and although in lockdown have succeeded in conducting lectures. It was very homely too n the workspace is ideal. Thanks to the sirs and teachers to taught with dedication n respect.All the best. May you grow to greater heights
V Pratiek Johnson
V Pratiek Johnson
I Mr.Pratiek Veluthamannunkal Student of Hue & Rig like to mention online classes are very good during lockdown period as we do not have to carry sanitzer & mask during our travel for lectures at the same time classroom lectures excellent because during lectures our doubts can be cleared then and there. No Doubt our faculty take lectures online and in class the way the student understand . But we miss our faculty as we can't communicate personally. (But on Phone they are available to clear our doubts)
Shivani Kadam
Shivani Kadam
I am a student of Hue N Rig. I have just completed one month.I am having a good experience with them, the trainers are helpful, supportive and friendly,It help us to create new things.thanks for your support.

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Frequently Asked Questions - FAQs

This is totally an offline classroom training. 

Offline classroom training gives u an extra facility to communicate and interact with faculty on the spot if there is some doubt. Also there is always a plus point of classroom training over recorded lectures

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